With locations in Pine Bluff, Little Rock, Jonesboro, Conway, and Memphis, Sissy’s Log Cabin is known throughout the state (and beyond!) for its reputation in fine jewelry and customer service. Here, we catch up with CEO and Graduate Gemologist Bill Jones on the history and growth of his family’s business. | Sponsored Content

Above: Sissy Jones with her son, Bill (second from right), and grandsons Wyatt (far left) and William.
Weddings in Arkansas: Let’s start with some of the history behind Sissy’s Log Cabin. How did this Arkansas icon get its start?
Bill Jones: In 1970, my mom, Sissy Jones, a home decorator with a flair for antiques, founded Sissy’s Log Cabin in Pine Bluff. She quickly outgrew the home office where her antique business began and was forced to search for a standalone store of her own. While driving down Highway 79 in Pine Bluff, she noticed a log cabin for sale, just big enough to accommodate her growing business. She began renting the cabin for $50 a month and word spread quickly throughout Arkansas. People started talking about their visits to “Sissy’s Log Cabin,” and the rest is history.
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